United’s commercial revenue boosted by £40m DHL deal
MANCHESTER UNITED’S pioneering training kit sponsorship deal with logistics company DHL contributed to a staggering 22 per cent rise in the club’s commercial revenues for the quarter ending 30 September.
Figures released yesterday revealed the Premier League champions, who signed a £40m, four-year deal with DHL in August, earned £29.6m from their commercial arm, while media revenues were up from £19.4m to £22.6m, aided by a run to a second Champions League final in three seasons.
Overall United boosted revenues by 16.5 per cent to £73.8m, but the club did report a pre-tax loss of £6.9m, caused by currency fluctuations on its debt, which now stands at £433m.
Matchday income, meanwhile, has risen 9.6 per cent to £21.6m, with Old Trafford’s seasonal hospitality boxes, built in 2006, completely sold out for the first time.