Stop making millennials the butt of the joke if you want to market to them December 11, 2018 Millennials are one of the most maligned of any of the generational cohorts. When not branded as “snowflakes” or accused of indulging in too much self-care, they are routinely blamed for all manner of problems such as the death of the high street or falling interest in the package holiday. Of course brands – many [...]
Mixed bag for Britain’s grocers as market cools despite record Christmas spending forecasts December 11, 2018 Shoppers have been taking fewer trips to the supermarket in recent weeks after a bumper summer of demand, according to new data that suggests Britain's grocery sector has slowed to its lowest rate of growth in more than a year. Despite projections that spending this Christmas will break UK records, the supermarket sector grew at two [...]
Morrisons and Tesco flag concerns over Sainsbury’s-Asda merger December 4, 2018 Morrisons and Tesco have added their voice to the growing chorus of retailers which have spoken out against the proposed £12bn merger between Asda and Sainsbury’s. Both grocers have this week brought into question Sainsbury’s planned takeover of rival Asda, which would see Britain’s second and third largest supermarkets overtake Tesco to the top spot. [...]
Weekly sales slump at John Lewis ahead of crucial Christmas period November 20, 2018 John Lewis Partnership has suffered its second consecutive week of tumbling sales, in a downturn that the retailer will be hoping to reverse as it enters Black Friday and the Christmas shopping season. Britain’s largest department store chain said today that total sales in the week to 17 November had plunged 6.8 per cent year-on-year, [...]
John Lewis, Sainsbury’s, or M&S? Whose Christmas ad was best this year November 20, 2018 So this is Christmas. And what have you done? Another year over, and the festive ads just begun. Yes, ’tis the season for brands to splash the cash on fancy holiday-themed adverts in hope of attracting that sweet Christmas shopping revenue. Retailer John Lewis has been the reigning champion of the season for the past [...]
Iceland’s banned palm oil advert could win over middle class shoppers as supermarkets prepare for Christmas November 13, 2018 Iceland could get a shot in the arm from its banned Christmas advert by appealing to middle class shoppers, according to consumer research firm Kantar Worldpanel. The supermarket's advert, which caused a storm on social media when it was deemed “too political” to be aired by Clearcast, could be exactly what the store needs to reach out to [...]
Sainsbury’s and Asda merger could cut hole in shoppers’ pockets, Waitrose warns November 8, 2018 The proposed merger of Asda and Sainsbury’s will cause substantial harm to customers, rival chain Waitrose warned today. It said the merger could force independent retailers to close in the face of competition from the new giant, leaving shoppers with fewer alternatives, while prices could rise. In comments to the Competition and Markets Authority (CMA), which [...]
Waitrose’s vegan row shows that we’ve all forgotten how to laugh November 2, 2018 I’ve heard it said – often by advocates of social justice campaigns like the #MeToo movement – that we should have little sympathy for people who don’t know what behaviour is on the right or wrong side of the line. Men, for example, have no need to be fearful in a #MeToo world as long [...]
Waitrose magazine vegan row editor resigns October 31, 2018 The editor of the Waitrose Food magazine has resigned with immediate effect after an email he sent suggesting a series on killing vegans was leaked. William Sitwell is standing down with immediate effect after his response to a pitch from freelance journalist Selene Nelson generated a storm of controversy after it was published online. Sitwell [...]
Waitrose trials ‘in-home’ delivery service while you’re at work October 5, 2018 Waitrose is testing out a new service where it will put away your food shopping for you while you're out, enabling more customers to receive home deliveries during the work week. Using smart lock technology, customers will be able to grant access to Waitorise drivers by setting a temporary passcode which is then deleted once the [...]