From Premier Inn to Premier League: Outgoing Whitbread boss Alison Brittain is new football chair July 26, 2022 The Premier League has announce its new chair as the outgoing CEO of Premier Inn-owner Whitbread, Alison Brittain. The businesswoman was voted for “unanimously” by the football organisation board’s nomination’s committee as the successor to outgoing chair Gary Hoffman. She will take over from interim leader, Peter McCormick, in early 2023. Brittain, who announced her [...]
Women’s Euro 2022: England aiming to exorcise semi-final ghosts against Sweden July 24, 2022 England won’t just be facing Sweden when they take to a sold-out Bramall Lane in Sheffield for their Women’s Euro 2022 semi-final on Tuesday night. The Lionesses will also have to confront some ghosts of major tournaments past, having suffered a sequence of painful defeats in the last four. At the 2015 World Cup in [...]
Trafalgar Square to host England Women’s Euro 2022 semi-final screening for 5,000 fans July 21, 2022 Trafalgar Square is to host a huge screening party for England’s Women’s Euro 2022 semi-final next week. England reached the last four with a dramatic victory over Spain in extra-time last night. They will play Sweden or Belgium on Tuesday at 8pm in a match taking place at Bramall Lane in Sheffield. But Londoners will [...]
Why England have overtaken Spain as Women’s Euro 2022 favourites head of their quarter-final July 19, 2022 Just two weeks ago, on the eve of Women’s Euro 2022, Spain were widely regarded as the favourites and England had much to do to justify their pre-tournament hype. A fortnight later, as the two teams prepare to meet in the first quarter-final in Brighton on Wednesday evening, the tables have turned. While Spain have [...]
Ed Warner: Challenge for women’s football is to create year-round interest July 14, 2022 Tournament organisers are learning to do right by women’s sport. But there’s a way to go yet. An Old Trafford sell-out for England’s opening match in the current Euros was widely and rightly applauded. Sticking Belgium and Iceland into the Academy Stadium at Manchester City’s Etihad Campus feels crass. We’ll never know how many might [...]
Record kit sales, bumper crowds and rising TV figures as England gets Women’s Euro fever July 12, 2022 England is getting Women’s Euro 2022 fever after the Lionesses kick-started their campaign with a record-breaking 8-0 win over Norway on Tuesday night. The thrashing of the two-time European champions has raised hopes that hosts England could claim a first major title in the women’s game later this month. And patriotic football fans are throwing [...]
Women’s Euro 2022: Brits to spend £175m on food and beer when Lionesses play N. Ireland on Friday July 12, 2022 Following the Lionesses’ historic 8-0 victory against Norway, Brits are catching football fever and are likely to spend almost £175m when England play Northern Ireland on Friday. Supporters will soak up the atmosphere of the Women’s Euro 2022 with 4.7m expected to tune in, with England already through to the quarter finals and N. Ireland, [...]
Women’s Euro 2022 ads: Which campaigns are the best… and worst? July 11, 2022 One of the biggest propellants of any sport is when major brands begin sponsoring events, such as Women’s Euro 2022. Not only does the additional revenue help grow the game, but the extra eyeballs that a big brand campaign can bring help to cement the sport in the public consciousness. But with great publicity comes [...]
Manchester City sign up crypto app OKX as training kit partner in eight-figure deal July 11, 2022 Cryptocurrency trading app OKX is to become Manchester City’s new training kit partner in a deal understood to be worth tens of millions of pounds per season. The eight-figure agreement is initially for one season and will see OKX replace Expo 2020 Dubai on the training shirts of both the men’s and women’s team. The [...]
European Super League: Fight for future of football to play out in European Court of Justice July 10, 2022 Luxembourg may not be a football superpower but it is in the tiny state over the next two days where the future of the game, and potentially many other sports besides, will be decided. Fifteen months on from its launch and swift collapse, the European Super League is to be the subject of a hearing [...]