Sky Sports takes lion’s share in £6.7bn Premier League rights race
Sky Sports has secured up to 100 extra Premier League games per season after the broadcasting giant won the race for the rights to the world’s most valuable football league.
The new deal, which takes effect in 2025-26, is worth £6.7bn over four years, compared with £5.1bn over three years for the current rights contracts.
Sky will show at least 215 games per season after winning the rights to four packages, while TNT Sports has acquired one package of 52 games.
TNT Sports will continue to show the early kick-off on Saturdays and two midweek rounds of Premier League action.
The Premier League flogs its rights in packages with any one broadcaster allowed a maximum of four. Sky Sports was awarded its full allowance of four packages.
Currently on Amazon Prime, Boxing Day fixtures will revert back to Sky with multiple 2pm kick-offs on Sundays now part of the broadcast deal.
Dana Strong, chief executive of Sky, said: “We are proud of our long history with the Premier League and look forward to delivering more engagement, entertainment, and innovation to the end of the decade.
“Sky is the undisputed home for sport fans in the UK. Our customers have more of the sports they love and more long-term certainty than ever before, with an unrivalled volume of domestic football, alongside Formula 1, cricket, golf, rugby league, tennis and much more.”
Sky’s roster of sports includes Formula 1, football below Premier League level, cricket and golf, while the broadcaster recently acquired all ATP and WTA events in tennis.