You’re never too old to start a business: Why we need to harness senior enterprise Here's why we need to harness senior enterprise With a rapidly-ageing demographic across Europe, it is time to re-evaluate not only our own attitudes towards older people, but also the value of senior enterprise and their contribution to society. By 2020, the over-50s in the UK will make up nearly one third of the working-age population, and almost half of the adult population. [...]