The tumultuous tale of LV= has given us a masterclass in how not to negotiate David Fordham For those of us who teach modern negotiation theory, the stalled sale of mutual insurer London Victoria (LV) to Bain Capital, then to Royal London, has been a wonderful case study on how not to conduct deal talks. The journey started well for LV’s board. Their competitive process flushed out bids not only from Bain [...]