Weetabix sale helps snack maker Wholebake slash loss Retail Wholebake, the company behind snack brands Brynmor, Nine and Bounce, has significantly cut its loss after selling its cereal business to Weetabix, according to newly-filed accounts. The manufacturer, which is headquartered in the Welsh town of Corwen, Debighshire, saw its pre-tax loss slashed to £1.8m in the year ending 30 March, 2024, down from £6.7m [...]
Weetabix: Shoppers switching to supermarket own brand squeezes profit Retail Shoppers switching to supermarket own brand cereals has squeezed Weetabix's profit despite its sales edging up, according to newly-filed documents.
Weetabix: New boss named at breakfast cereal favourite manufacturing A new boss has been named at cereal giant Weetabix ahead of its current managing director's retirement.
Acquisition helps sales grow at cereal giant Weetabix May 3, 2024 The acquisition of a cereal maker on the border between England and Wales helped sales at Weetabix increase by almost 10 per cent, it has been revealed.