Interflora’s losses widen as flower delivery giant attempts ‘boldest pivot in 100-year history’ RETAIL Losses widened at the UK arm of flower delivery firm Interflora widened its pre-tax losses last year, as the firm continued to struggle with customers spending less.
‘Many saw us as corporate and old-fashioned’: How Interflora is facing up to an ‘uncomfortable truth’ Retail Interflora has unveiled its "boldest pivot" in its 100-year history in a bid to attract new younger customers.