Premier League signs up Guinness to replace Budweiser in £40m deal cheers Guinness saw off competition from Heineken to replace Budweiser.
Guinness-maker Diageo poaches Coca-Cola bottler finance chief as Crew looks to revive sales Drinks Diageo has poached a new chief financial officer from the world’s largest Coca-Cola bottler today as chief executive Debra Crew pushes ahead with plans to revive the drinks giant's flagging sales.