Dear sport leaders, drop the slogans if you’re not going to be a force for good Sport Business As the world watched the final votes being counted in the US election, one person in particular should have been nervous about Donald Trump’s victory: Fifa president Gianni Infantino. Infantino had previously claimed that the upcoming 2026 World Cup was “a rallying cry […] a moment when three countries and an entire continent collectively say: [...]
Fifa ‘unfit’ to run football and even worse than Blatter era, says report Sport Business Fifa has been accused of remaining unfit to govern world football and in some respects being worse than before the existential crisis that forced it to introduce a raft of governance reforms eight years ago. A report by human rights and sport advocacy group FairSquare concludes that Fifa’s inherent structural flaws make it resistant to [...]
Fifa lands first sponsor for controversial Club World Cup Sport Business Fifa’s Club World Cup has received a much-needed shot in the arm after electronic appliance brand Hisense signed up as its first sponsor. The deal comes less than eight months before the revamped and expanded 32-team competition is due to take place for the first time in the US next summer. Preparations have been blighted [...]
Has Fifa wildly overestimated the value of Club World Cup media rights? October 11, 2024 Was Fifa too hasty in rejecting Apple’s reported $1bn (£760m) offer for media rights to next summer’s inaugural beefed-up Club World Cup? That is a question football’s governing body may have to ask itself as time ticks down towards the new 32-team tournament in the US next summer. With only eight months to go until [...]