The Boat Race: Chanel-backed Thames regatta gets season underway Sport The central London stroke rate was on the rise this week as the 2025 Boat Race season got underway with the Presidents’ Challenge at Somerset House. The challenge, issued on behalf of the men’s and women’s crews that lost in the previous edition, renewed the rivalry between Oxford and Cambridge Universities. It comes a month [...]
Chanel dips oar into sport as Boat Race sponsor Sport Business Fashion giant Chanel has ventured into sport sponsorship for the first time after agreeing to become the headline partner of The Boat Race. The annual Thames regatta between Oxford and Cambridge Universities will be known as The Chanel J12 Boat Race after the luxury brand, privately owned by Alain and Gerard Wertheimer, signed a long-term [...]