How the ‘Littler Effect’ helped Target Darts hit a commercial bullseye The Littler Effect helped Target to double its business and earned the teenager over £1m.
Hearn: We could ditch Ally Pally as World Darts Championship hosts Sport Business Sports promotion guru Barry Hearn has said he is considering moving darts away from Ally Pally. The iconic London venue hosts the annual PDC World Darts Championship and sold 90,000 tickets for this year’s 16-day competition. But with the field increasing by 32 players to form a 128-player draw in time for a new TV [...]
Darts: Venues, clubs and businesses thrive from Ally Pally showcase Sport Business The nights rolling in at 4pm and no longer being able to resist the temptation of turning on the heating can only mean one thing: the annual darts pilgrimage to Ally Pally is nearly upon us. Because with Luke Littler absolutely romping the Grand Slam of Darts title in Wolverhampton on Sunday, all eyes are [...]