WPP Digital invests in nPario May 17, 2011 The digital arm of WPP has announced a $5m (£3.1m) strategic investment for a minority stake in nPario to improve data-driven decision making for marketers and advertisers. The alliance with nPario, a leading provider of technology designed to analyse consumer data for marketing, will ensure marketers and publishers have access to audience insights using multiple [...]
Top 40 young hedge fund stars named May 15, 2011 ROBERT Sorrell, the son of WPP chief executive Sir Martin Sorrell, has been named as one of the brightest people aged under 40 working in the hedge fund industry. The first Financial News 40 under 40 Rising Stars of Hedge Funds rollcall applauds the talents of men and women from all corners of the hedge [...]
Top 40 young hedge fund stars named May 15, 2011 ROBERT Sorrell, the son of WPP chief executive Sir Martin Sorrell, has been named as one of the brightest people aged under 40 working in the hedge fund industry. The first Financial News 40 under 40 Rising Stars of Hedge Funds rollcall applauds the talents of men and women from all corners of the hedge [...]
Facebook is red faced after hiring PR firm to hit Google May 12, 2011 FACEBOOK has been caught hiring a PR firm to place negative stories in the press about its bitter rival Google. WPP-owned firm Burson-Marsteller admitted it “undertook an assignment” for Facebook that involved urging a respected US blogger to investigate Google’s privacy policy. Burson-Marsteller said it would help him to place the article in national news [...]
Apple brand tops the table May 8, 2011 APPLE has become the most valuable brand in the world, at the expense of its increasingly bitter rival Google. Steve Jobs’ firm has an estimated brand value of $153bn (£93bn) according to WPP subsidiary BrandZ. Apple knocked Google off its perch following a run of four years with the search giant at the top of [...]
Apple brand tops the table May 8, 2011 APPLE has become the most valuable brand in the world, at the expense of its increasingly bitter rival Google. Steve Jobs’ firm has an estimated brand value of $153bn (£93bn) according to WPP subsidiary BrandZ. Apple knocked Google off its perch following a run of four years with the search giant at the top of [...]
Maths skills secret to rise in FTSE ranks April 26, 2011 A BACKGROUND in finance is becoming the best route to landing a chief executive’s job at a blue chip firm, according to findings from this year’s Robert Half study of FTSE 100 chief executives. Nearly half (49 per cent) of serving chief executives in the current FTSE 100 Index have financial backgrounds – such as [...]
UBM considers UK tax base April 19, 2011 UNITED Business Media (UBM) is considering relocating back to the UK after George Osborne’s pledge to speed up a cut in the rate of corporate tax. Chief executive David Levin said he could follow his WPP counterpart Martin Sorrell in redomiciling after what were seen as positive changes in the budget. UBM moved its tax-base [...]
WPP buys German firm Commarco April 19, 2011 WPP yesterday agreed to buy German marketing company Commarco from private equity firm Cognetas for an undisclosed sum. A source close to the matter said the price was about €150m (£132m). Chief executive Martin Sorrell said Germany, along with Poland and Russia, is showing signs of strength. The advertising agency group says it is sticking [...]
US rate warning hammers FTSE to April’s lowest close April 18, 2011 BRITAIN’S top shares fell sharply yesterday as ratings agency S&P cut its US credit outlook to negative, but some investors doubt this will spur a much more significant flight from risky assets than already seen. The FTSE 100 closed down 125.93 points, or 2.1 per cent, at 5,870.08, its lowest close since 23 March. Just [...]