Advertising: Digital ad market spend slows as budgets take post-Covid reset April 26, 2023 Growth in the UK’s digital advertising market slowed in 2022 as economic headwinds continued to weigh on the market. The digital advertising market – meaning any advertising delivered through digital platforms – grew 11 per cent to £26.1bn in 2022, according to industry body IAB’s digital ad spend report. The market previously grew 41 per [...]
Wise poaches Delivery Hero finance chief as customers swell and competition intensifies March 25, 2024 Money transfer firm Wise has appointed Delivery Hero's chief financial officer Emmanuel Thomassin to be its new CFO as the company sees a surge in customer numbers and rising competition.
Twitter explainer: What are rate limits and why are they causing advertising headaches July 4, 2023 Twitter advertising troubles may have gone from bad to worse after Elon Musk has put his foot in it again – this time by restricting users’ viewing limits over data concerns. On Saturday, the billionaire ex-CEO of Twitter imposed a temporary ‘rate limit’ on all users, effectively capping the number of Tweets that accounts can [...]
Crypto market news live: Why Aptos is soaring 61.1 per cent this week as Bitcoin price is up 9.3 per cent January 24, 2023 Aptos is riding high this week, with record 61.1 per cent growth that has filled investors with confidence in the ‘Solana-killer’. The newly released token and blockchain, developed by the same team behind Meta’s abandoned cryptocurrency project Diem, was built to enable ease-of-use, widespread adoption and scalability with its proprietary programming language called Move. Consequently, [...]
Sorrell tells ad land to calm down about Elon Musk’s Twitter November 3, 2022 Despite the pandemonium caused by Elon Musk’s takeover of Twitter last week, there is one media mogul who seems largely unfazed by the news. S4 Capital chief and former WPP boss Sir Martin Sorrell underplayed the $44bn takeover and said that Facebook owner Meta was the one to watch when it came to the future [...]
Microsoft to cut 11,000 jobs worldwide – reports January 17, 2023 Microsoft is likely to become the latest tech giant to slash thousands of jobs worldwide after reports emerged today. Sources told Sky News’ Mark Kleinman the Seattle-based powerhouse could announce plans to cut five per cent of its global workforce within the next few days. This means that over 11,000 people would be made redundant, [...]
Financial watchdog chief calls on Meta to up its game with blocking investment fraud April 7, 2022 The head of the UK’s financial regulator has called on Facebook to take action against investment scams. Writing in The Telegraph, Nikhil Rathi, head of the Financial Conduct Authority (FCA), said Facebook’s parent company Meta needed to do more to tackle fraudsters targeting vulnerable people online. It comes as the Online Safety Bill progresses through [...]
Zoom to cut around 1,300 ‘zoomies’ as workers ditch wfh and head back to the office February 8, 2023 Zoom is trimming its workforce by 15 per cent as demand for online working fades into the pandemic past. Eric Yuan, chief executive of Zoom, said the company needed to “reset” and had made the “tough but necessary decision” to bid farewell to around 1,300 employees, in a memo shared with the public yesterday. In [...]
TikTok rides out wider advertising slowdown December 5, 2022 TikTok is expected to ride out the advertising slowdown, as the Chinese-owned social media titan becomes an outlier to the wider industry slowdown. According to a new report published by GroupM, the media buying agency owned by WPP, TikTok doubled its advertising revenue in 2022. “This has likely been another driver of the advertising deceleration [...]
Brits lost more than £1bn to fraudsters last year as purchase scams hit record high May 22, 2024 Brits lost more than £1bn to fraudsters last year, new figures show, as purchase scams surge to a new record and social media firms face tough questions over the high levels of fraud originating on their platforms.