Coronavirus: Could previously announced M&A deals fall over? March 24, 2020 Coronavirus: Could previously announced M&A deals fall over?
Coronavirus will ‘accelerate the digital revolution’, says ad mogul Martin Sorrell March 19, 2020 The outbreak of coronavirus will “accelerate the digital revolution” as businesses and consumers become increasingly reliant on technology, ad boss Sir Martin Sorrell has said. Sorrell, who runs ad fim S4 Capital, today said the “bottom line” of the crisis was that digital transformation would move at a much greater pace. “Businesses that were probably [...]
Kantar snaps up digital consultancy Mavens of London March 11, 2020 Market research firm Kantar today said it has acquired digital consultancy Mavens of London as new owner Bain Capital continues to overhaul the business. Mavens, which was founded in 2009, provides research services for marketers, using data to help marketers optimise their digital search and content strategies. Kantar said the takeover would bolster its existing [...]
WPP snaps up data science firm Sandtable as it doubles down on tech March 5, 2020 WPP today said it has acquired data science company Sandtable as the ailing advertising giant looks to shift its focus to tech. The holding group said it had acquired the London-based firm through its Group M media division. Terms of the deal were not disclosed. Sandtable, which was founded in 2009, specialises in behavioural analytics, [...]
Huntsworth shares soar as private equity firm agrees £400m takeover March 3, 2020 Shares in healthcare and communications group Huntsworth skyrocketed today after a US-based private equity firm said it has agreed a takeover deal worth roughly £400m. Clayton, Dubilier & Rice (CD&R) today said it would pay 108p in cash per share in Huntsworth, which provides marketing services to healthcare clients. The offer represents a 50 per [...]
WPP shares rise as it bags bumper Intel account March 3, 2020 Shares in WPP rose more than three per cent this morning after Intel selected one of the ad giant’s companies as its global creative agency of record. VMLY&R is set to take the lion’s share of Intel’s global creative account, which is estimated at $1.4bn (£1.1bn), according to industry sources. The deal, which is thought [...]
Is the future of the Big Six advertising agencies under threat? March 2, 2020 Navel-gazing about the future is becoming increasingly fashionable in adland. The last few years have been tricky for the industry, as profits have faltered and clients have demanded more and more of the major players. It has led to concerns that the Big Six, the marketing giants which have dominated the sector for the last [...]
Coronavirus: Global stocks spill $3 trillion as Covid-19 sends FTSE 100 staggering February 27, 2020 European stocks tumbled yet again today as fresh coronavirus concerns saw the FTSE 100 sink three per cent this afternoon as stock markets across the world dropped sharply. London’s blue-chip index plunged far below 7,000 points to 6,831.2 today after Australia’s Prime Minister warned the world is on the brink of a coronavirus pandemic. Cases [...]
WPP shares crash as fourth quarter revenue stalls February 27, 2020 Shares in WPP crashed 15 per cent in early trading after the advertising giant failed to deliver growth in the fourth quarter. The figures Like-for-like revenue less pass through costs fell 1.6 per cent to £10.8bn for the full year. Profit before tax dropped 21.9 per cent to £982m. Net debt was slimmed down from [...]
The Press Business: Meet the ad men trying to breath new life into print February 24, 2020 The last decade has been a slow motion car crash for print media. Sales have suffered a precipitous fall, trusted newspapers and magazines have retreated onto the internet, and scores of cherished outlets have shut up shop entirely. In 2018, the chief executive of the New York Times, Mark Thompson, estimated that the newspaper’s print [...]