From the momentous to the mundane, smartphones are making life unmissable
The most important of events, from that first step to walking down the aisle, must be recorded and remembered, and today that’s what we use our smartphones for.
From nature photography to wedding photography, these are all places where people use their smartphone cameras that you would never have believed or expected just a few years ago.
But today the camera is one of the deciding factors in buying a new smartphone.
Increasingly people we speak to want something that takes great photos which can be edited, manipulated, filtered, and then uploaded to Instagram or Facebook.
A camera isn’t just for our personal lives either, we find smartphone cameras are being used in a whole host of business cases as well, whether that's taking a quick snap of a document or taking a photo to share with your team while you're out and about.
Having a great smartphone camera lets you capture these moments, personal or business, wherever they are and whenever they happen.
People tell us they want to get into photography but don't want to invest in an expensive camera, the great thing is with the latest smartphones today you can get both an excellent camera and a top phone, all-in-one.
There are four smartphones which are the favourites of both amateur and more professional photographers.
On paper Sony's upcoming Xperia Z5, with its incredible 23-megapixel camera, is going to be a photographic powerhouse with easily one of the best smartphone cameras to date when it comes out in November.
Then there’s LG's G4 which has some unique abilities that appeal to more advanced photographers. When you open up the settings on the G4, LG gives you access to a wealth of features like brightness, saturation, auto-focus and more. The G4’s settings are quite literally endless which makes the phone a firm favourite of photography enthusiasts.
Samsung has a very stable all-round camera and a vibrant screen on its Galaxy S6 Edge+, both of which help to capture the colours, tones and contrast that make an excellent photo.
Whilst there are many great smartphone cameras to choose from, the iPhone 6 takes the photography crown. Apple’s smartphone wins out for many people because they know it takes great photos and has software that is both incredibly easy to use and helps make the photos look great, even if you're not an expert.
Today everyone has different needs from their phone, whether that’s Android or iPhone, big screen or small, but having a great camera is a universal requirement.
With a great camera in-hand suddenly those most important moments in life can be recorded and remembered, exactly the way they should be.
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