L’Oreal set to be White City highlight after London move
Hair and beauty behemoth L’Oreal will move its 1,000 London staff into a mammoth new base in White City, near the former BBC headquarters.
The French firm, whose UK employees work out of Hammersmith, will move into a new building at the White City Place development in autumn 2023, when its current lease runs out.
Read more: L’Oreal shines with stellar starting sales
It will take up six floors of the eleven story building, which is part of the so-called creative business district occupied by the likes of fashion designers Ralph and Russo, online luxury fashion retailer Yoox-Net-a-Porter and ITV Studios.
The new headquarters will also house the L’Oréal Academy, which is set to train over 10,000 hairdressers a year.
Known of its “because you’re worth it” tagline, L’Oreal’s decision brings another high-profile name to the £8bn regeneration of a once run-down district north of Shepherd’s Bush.
The company’s ambassador to the UK is Dame Helen Mirren.
Read more: L’Oreal in talks to buy Azzaro and Mugler from Clarins
Nathalie Bleach, L’Oreal’s UK operations director, said: “Relocating our corporate headquarters is a unique opportunity to provide our employees with a workplace for tomorrow and a headquarters that best represents our creative and innovative company alongside our mission of beauty for all.”
David Camp, chief executive of Stanhope added: “[L’Oreal] will be a great addition to the fantastic mix of creative and fashion companies already based at White City Place and will help cement White City’s position as a leading global business district for world class companies.”