Holland Park’s property premium out-prices the Aegon Championships’ Queen’s Club
House prices in London are already unaffordable for many, but throw the UK's lawn tennis season into the mix and Kensington becomes a virtual minefield.
Choosing a property overlooking a sports pitch is a good way to inflate the asking price for a house, but the right court, stadium or grounds are crucial, according to new research.
Surprisingly, living next to a court that hosts champions from all over the world does virtually nothing to house prices.
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In Wimbledon, where qualifying gets under way this week for the Wimbledon Championships, the All England Lawn Tennis Club doesn't fetch as high a premium as one might expect.
Average house prices in Wimbledon Village, a short walk from the courts, currently stand at around £1,591,939, meaning anyone who wants to buy a property in the village outright would likely have to win Wimbledon and collect the £2m prize money to do so.
With prices in the postcode as a whole a little more reasonable at £874,857, the AELTC grounds put a 55 per cent premium on property according to estate agents House Simple.
In West Kensington, where Andy Murray won the Aegon Championships on Monday and houses sell at an average of £1,138,333, the Queen's Club's neighbouring property prices are just 0.2 per cent higher than the rest of the postcode.
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But it's a different story when it comes to clubs that serve the well-heeled local community. Houses adjacent to Holland Park Lawn Tennis Club, a stone's throw from Shepherd's Bush station where west London's well-heeled soialites practise their serves, carry price tags well over £4m.
Holland Park may not be home to international sporting tournaments, but easy access to a lawn tennis club means properties around the club are close to 300 per cent more expensive than in the rest on Kensington.