Blavatnik’s firm pumps $4.3bn into sports media group DAZN February 19, 2022 Billionaire investor Sir Len Blavatnik has announced a $4.3bn capital injection into sports media firm DAZN as the firm eyes an expansion into betting, gaming and NFTs.
Post-pandemic comeback for RideLondon as cycling festival returns in May with new 100 and 60 mile routes February 18, 2022 The RideLondon cycling festival returns to the capital in 100 days’ time with cyclists of all ages, backgrounds and abilities being encouraged to get on their bikes. The route takes in Epping Forest, Ongar and Chigwell Row while those completing 100 miles will also pass Fyfield, Leaden Roding, Great Dunmow, Felsted and Writtle. The event [...]
World No1 Rahm delivers another blow to Saudi golf league plans February 17, 2022 Men’s world No1 Jon Rahm has become the latest high-profile golfer to rule out joining a new Saudi-funded circuit. Leading players have been offered tens of millions of dollars to leave the PGA Tour and sign up to a new Super League competition fronted by Greg Norman and bankrolled by Saudi Arabia. “There has been [...]
Ed Warner: Commonwealth Games has earned extra life by embracing esports February 17, 2022 If you want to win a full bore rifle shooting medal at the Commonwealth Games you’ll need a keen eye, steady hand, ability to lower and control your heart rate, thousands of hours of practice – and a host city willing to include the event. However good you might be, then, Birmingham 2022 isn’t your [...]
Oracle Red Bull Racing sign record breaking sponsorship deal with Bybit February 16, 2022 Formula 1 team Oracle Red Bull Racing have agreed a world record sponsorship deal with cryptocurrency exchange Bybit. The three-year contract is believed to be worth $150m (£111m), making it the biggest crypto commercial partnership in sport in terms of yearly value. “I’m delighted to welcome Bybit to the Team,” said team principal and chief [...]
‘Vast majority’ of footballers reject biennial World Cup plan, says players’ union Fifpro February 15, 2022 Plans to make football’s World Cup a biennial event have received a major blow after global players’ union Fifpro said its members overwhelmingly opposed the idea. The proposal, which has caused a stand-off between world governing body Fifa and European federations and clubs, was rejected in a survey of male players by Fifpro. “The vast [...]
Fifpro boss Jonas Baer-Hoffmann on player power, biennial World Cups, Super League and Qatar February 15, 2022 There is a common thread that connects the two biggest football stories of the last 12 months, the failed European Super League breakaway and debate over biennial World Cups. It can also be seen in concerns about player welfare, disagreements over economic models and what global players’ union Fifpro says is a tidal wave of [...]
Super Bowl ads: Which showpiece commercials were the best? February 14, 2022 There’s nothing remotely like the Super Bowl in the UK – and the commercials aired during the game are unlike any commercials on the planet. With an audience of more than 100m watching from home, the Super Bowl ads are a big deal. They cost a lot to make and even more to air – [...]
Subscribers flock to Discovery+ as Winter Olympics doubles reach February 14, 2022 The opening week of competition at Olympic Winter Games Beijing 2022 has driven massive increases in engagement on discovery+ and Eurosport digital services, as well as strong overall linear viewership across Europe.
Teenage figure skating star Valieva cleared to compete at Winter Olympics February 14, 2022 Teenage Russian figure skater Kamila Valieva has been cleared to continue competing at the Beijing 2022 Winter Olympics despite a failed drug test. The Court of Arbitration for Sport (Cas) ruled that Valieva’s provisional suspension could be lifted, meaning the 15-year-old is free to go for gold in the women’s individual event tomorrow. But Valieva [...]